Is there a Facebook alternative that respects your privacy? March 25, 2018 The inherent conflict of interest problem in Facebook’s business model is not sustainable for everyone in the long run. Something will eventually break. And today, we are seeing the first cracks. Is there an alternative? Continue Reading
Secret of using LinkedIn to gain power and influence April 1, 2013 Let’s face it. Most of us are not using LinkedIn properly. We mostly let it lie fallow and probably don’t know how to use… Continue Reading
Why is no one sharing your awesome content? January 10, 2013 You’ve often heard the “Content is King!” meme. But why is no one sharing your excellent content that you’ve lovingly and carefully created? The… Continue Reading
How to increase the chances of Facebook fans seeing your updates? May 23, 2012 Ever wonder why only a small fraction of your Facebook fans respond to your updates? Well, it’s Facebook’s EdgeRank algorithm at work. How do… Continue Reading
Understanding Facebook’s EdgeRank algorithm May 20, 2012 Have you got the sneaking suspicion some of your friends’ updates never appear on your Facebook’s newsfeed? Well, your suspicion is well-founded. Facebook has… Continue Reading
Madness of chasing Twitter ‘popularity’ for zero authority May 10, 2012 A few years ago, one of my friends excitedly came to me, exclaiming, “You know what? The Prime Minister [of Australia] is following me… Continue Reading
What’s worse than having no social media strategy? April 30, 2012 One day, during a consultation session, a consultant of some unnamed company asked his client, “Do you have a telephone strategy?” His client was… Continue Reading
The differences between a Google+ business page and personal profile April 25, 2012 Following my articles on Google+, someone asked, With Google+, are you better to run a business page or connect via a personal page? And… Continue Reading
Do you have a social media strategy to escape from social media management burnout? April 17, 2012 Everyone knows that social media is the future. It seems that every business worth its salt must get into it or be left out…. Continue Reading
