How to gain the attention of a VIP without resorting to behaving like a RAVING NAKED LUNATIC? September 24, 2018 Let’s say you want to reach out to a VIP. First, you need to gain his attention. Unfortunately, that is close to impossible. How do you solve this problem? Continue Reading
Why are you not able to sell? Part 3: How does ZMOT apply to you? June 3, 2012 Now that we’ve looked at the traditional model of marketing and the new ZMOT model of marketing, how does it apply to your small… Continue Reading