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Category: Strategy

Business strategies to help you get to where you want to be for your business.

Why is it a bad idea to send mass marketing emails yourself?

April 9, 2012

I used to advise an executive of a start-up company. He was all fired up to launch his first ever mass-email campaign to kick-start…

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Too much SEO and Google will penalize your site

March 23, 2012

This is going to be another disruption for many websites owners who paid a handsome sum to SEO companies. Google’s Matt Cutts just announced…

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If an SEO company guarantees #1 ranking, beware!

March 19, 2012

Any website owner is aware that it can be very lucrative if his/her website ranks high on search engine results page (SERP). In response…

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