Sharing

Why is no one sharing your awesome content?

You’ve often heard the “Content is King!” meme. But why is no one sharing your excellent content that you’ve lovingly and carefully created? The truth is that it is getting so highly competitive on the Internet that quality alone will not be enough to attract traffic. You can put in all your energy in creating […]

Construction worker with iPad

Is online marketing really necessary?

Recently, a small business owner commented that many self-employed tradesmen are still successful despite not having any online presence. He saw that they just go about their business, getting the job done without having much idea about social media and the latest trends in online marketing and strategy. So, he put forth this provocative question: […]

Business-To-Business (B2B) or Business-To-Consumer (B2C)?

Say you’re a budding Internet entrepreneur in search of a good business idea. Should you go for B2B or B2C business? In the former, you’re selling to another business. In the latter, you are selling directly to the consumer. My recommendation is that if you are new to business, it is better to go into […]

Robery Kiyosaki Brand Commodity

What you can do to avoid becoming a commodity?

In my free report, I wrote that the Internet is commoditising many products, services and talents. Commodities can only compete on price. If you are a commodity, competition can only drive your profit margin towards one-direction—down. Good luck to you if your competitors are from low-wage and low-cost developing countries. As a commodity, you are […]

Is developing for Windows Phone worthwhile?

Considering that hardly anybody seems to be buying Windows Phones, is it worth developing apps for that platform at all? I think businesses that ignore the Windows Phone platform will be doing so at their own peril! Why? Let me explain… Starting from Windows Phone 8 (WP8), Microsoft has made a major technical shift in […]

Passive income streams – do they really exist?

Recently, someone asked: The thought of generating additional dollars through passive income streams is attractive. But do they really exist? If the definition of “passive income” means positive cash flow through an online business that does not require any (or much) effort or commitment to maintain, then the answer is a resounding “Yes”. I’ve done […]

Revenue Comparison per active user - iOS vs Amazon vs Android

Who will be more willing to pay for your content?

If you are in the business of selling content, which types of users (Apple iBookStorere, Amazon Kindle or Google Play) should you target? Recently, the WSJ reported that Orbitz found that Apple Macs users tend to spend more on hotels. So it showed them different, and sometimes costlier, travel options. This generated a lot of […]

How to win by NOT doing link-building?

You’ve heard it too often that link-building is the bedrock for SEO. When I use the word “link-building”, I mean the traditional form in which you go looking for websites that might be willing to link to you and then cold-calling them to ask for a link. This is general idea anyway and there are […]

How can you exploit information overload to your advantage?

Thanks to the Google Trap, the world is awash with too much free and useless information and updates, resulting in indecisive procrastination and analysis paralysis. For your businesses, the implication is lost sales as potential customers procrastinate indefinitely. What can you do in response? To answer this question, let’s take a look at how some […]